Now is the time to introduce my favorite 100 yen shop, Seria after posted two majors of 100 yen shop,
more than a year ago. I finally found Seria, the Japanese second largest 100 shop chain at Sapporo central area when I stayed in Sapporo for new year holiday this year.
Seria offers various selection of stylish goods to target especially for ladies. The shop looks like a cafe or a shop to sell interior goods rather than 100 yen shop, which has been attracting many female customers. Seria’s DIY goods, house decorating items and materials for hand-made are well known as quite useful and reasonable items among people who love something to do self customizing .
When I visited Seria at first time, surprised the quality of those products and cannot believe all of them are sold at 100 yen only. Above all, daily use products and kitchen items like dishes and cups with simple design would be never like products of 100 yen value. Seria is often introduced as a fashionable 100 yen shop chain in Japanese magazines. Mag cups in the picture below is especially recommended as the goods we should buy at Seria.

Some cosmetics which are sold at Seria have been also getting high popularity in Japan. Those are 100 yen (Exc. Tax) only as well, but the biggest cosmetics ranking website in Japan, @cosme appreciates the quality of some items. Especially, nail polish and concealer are known as highly-rated items.

Most of items sold at Seria are made-in Japan products, so it might be good place to buy casual souvenirs for your friends or colleagues. Foods are very limited at Seria while other 100 yen shops offer lots of choices. If you look for something to eat such as snacks, candy, chocolate, drinks and seasonings, etc, I recommend to go to Daiso or Cando.
100 Yen Shop Seria – 4 Chome Plaza Branch
Address: 4F, 4 Chome Plaza, Minami 1 Nishi 4, Chuo-Ku, Sapporo
Open: 10:00-20:30